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This Saturday, February 4, 2006, Super Bowl weekend in Detroit;
FLAVORx will be supporting the Kids Interactive Detroit Spectacular
(K.I.D.S.). In conjunction with organizations like NASCAR,
professional athletes and celebrities, FLAVORx will help provide
a memorable event for children. K.I.D.S. is an opportunity
for children to enjoy an interactive afternoon of games, sports
and activities. All proceeds from the event will go to benefit
the non-profit organization, Athletes Against Drugs.
Bethesda, MD (PRWEB) February 3, 2006 - Ten years ago, Kenny
Kramm wasn’t sure how to get his business off the ground.
Now his company is going to the Super Bowl. As a company dedicated
to improving children’s health and well-being, it is
of no surprise that FLAVORx, Inc. will be a sponsor at the
Kids Interactive Detroit Spectacular (K.I.D.S.) this Saturday,
February 4th, 2006. This Super Bowl Weekend event is designed
around an interactive afternoon of games, displays and entertainment
attractions specifically for kids. All proceeds will benefit
Athletes Against Drugs, an organization with a vision to help
youth make healthy life decisions and develop skills that
will change their lives.
FLAVORx will be sponsoring an entirely kid-friendly activity
booth that will include an event photo souvenir, prize giveaways,
and a multitude of assorted take-home gifts and Super Bowl
rememberances. In addition, FLAVORx will be revealing the
details of its upcoming Nationwide Search for the FLAVORx
SuperKid. The booth will coincide
with other K.I.D.S. attractions like photo and autograph opportunities,
a NASCAR Drivers/Coaches Clinic, NASCAR cars, coaching lessons
and a football clinic. The focus of the event is to offer
a chance for children to learn and try a multitude of new
sports and activities, as well as interact with professional
sports figures who can provide a positive influence on their
lives. K.I.D.S. will take place from 11am to 3pm at the Majestic
Theatre in downtown Detroit with an expected attendance of
800-1000 people. All children under 12 are free.
The Super Bowl is one of the most popular events in America,
as shown clearly by the nearly 133 million viewers who watched
last year's game. It is anticipated that the Super Bowl
alone will bring approximately $342 million to the Detroit
economy in the form of events, parties and entertainment in
general. NFL officials claim that the Super Bowl is the most
popular event in America for businesses to wine and dine clients
and employees.
But Kramm wanted a different approach, one that would combine
the action of the Super Bowl scene with benefiting the community.
"This is such a great opportunity for us. It is really
a way to link FLAVORx with an exciting and unique nationwide
event," says Kramm. "For us to be involved in an
event that makes a fun, positive impact on children’s
lives is truly rewarding and reflects our mission to promote
the health and well being of children."
Athletes Against Drugs was founded by Stedman Graham and
has impacted the lives of over 20,000 children by demonstrating
the positive effect of sports. The organization is a leader
in the fight against the devastation of gangs and drugs. Over
300 famous-name athletes, all superstar professionals or Olympians,
form a group of drug-free role models that guide kids to make
the right choices for productive lives.
FLAVORx sets the industry gold standard for safe, effective
medicinal flavorings. Scientifically-tested and specifically
developed for both over-the-counter and prescription medications,
FLAVORx has flavored over 50 million prescriptions without
any incidence of changes in efficacy, adverse reaction or
complication.
For more information, please contact Teresa Chen at 800.884.5771,
extension 234.
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